FREE BOOKS

Author's List




PREV.   NEXT  
|<   11   12   13   14   15   16   17   18   19   20   21   22   23   24   25   26   27   28   29   30   31   32   33   34   35  
36   37   38   39   40   41   42   43   44   45   46   47   48   49   50   51   52   53   54   55   56   57   58   59   60   >>   >|  
linder printing machine, run by hand or steam, and able under best conditions to print one side of a thousand sheets in one hour, was the marvel of mankind. In 1850, one such, that we started in an eastern Ohio town, drew such crowds of wondering on-lookers that we were obliged to bar the open doorway to keep them at a distance which would allow the astonishing thing to work at all. To-day, in the United States alone, five millions of dollars are invested in the building of printing presses, many of which, by slightest violence to figure of speech, do think and speak. Inspiration was not wholly a thing of long-gone ages, for if ever men received into brain and worked out through hand the divine touch, then were Hoe, and Scott, and Campbell taught of God. Under existing conditions newspapers of any importance, in the smaller cities, use one and sometimes two presses, capable of producing from 7,000 to 9,000 complete eight page papers each hour, each machine costing from $10,000 to $15,000. Papers of the second class in the large cities use treble or quadruple this press capacity, while the great papers, in the four or five leading cities, have machinery plants of from four to ten presses of greatest capacity, costing from $32,000 to $50,000 each, and able to produce papers of the different numbers of pages required, at a speed of from 24,000 to 90,000 four page sheets, or of from 24,000 to 48,000 eight, ten, or twelve page sheets per hour, each paper complete as you receive it at your breakfast table--printed, pasted, cut and folded, and the entire product for the day accurately counted in lots of tens, fifties, hundreds or thousands, as may be required for instantaneous delivery, while, as if to illustrate and emphasize the ever upward trend of public demand for the day's news, quick and inclusive, Hoe & Co. are now building machines capable of producing in all completeness 150,000 four page papers each hour. All this tremendous combination of brain, nerve, muscle, material, machinery and capital depends for its movement and remuneration upon but two sources of income--circulation and advertisements--the unit measurements of which are infinitesimal--for the most part represented by wholesale prices; from one-half a cent to two cents per copy for the daily newspaper, and in like proportion for the weeklies and monthlies; and by from one-tenth of a cent to one cent per line per thousand of circulation for advertisin
PREV.   NEXT  
|<   11   12   13   14   15   16   17   18   19   20   21   22   23   24   25   26   27   28   29   30   31   32   33   34   35  
36   37   38   39   40   41   42   43   44   45   46   47   48   49   50   51   52   53   54   55   56   57   58   59   60   >>   >|  



Top keywords:

papers

 
presses
 

cities

 
sheets
 

building

 

capable

 
costing
 

machinery

 

capacity

 

required


producing

 
circulation
 

complete

 

thousand

 

printing

 

machine

 

conditions

 
upward
 

emphasize

 

counted


product

 

accurately

 

fifties

 

delivery

 

instantaneous

 
entire
 
thousands
 

illustrate

 
hundreds
 

printed


twelve
 

numbers

 

public

 

pasted

 
breakfast
 

receive

 

folded

 

represented

 
wholesale
 

prices


infinitesimal

 
advertisements
 

measurements

 

monthlies

 

advertisin

 
weeklies
 

proportion

 
newspaper
 

income

 

sources