exclusively recommended for "the diseases of women," and contains enough
alcohol to render its users victims of the alcoholic habit.

MEDICINE CONCERN RUN BY WOMEN

Dr. D---- runs a mail order business in another town in Indiana. Her
specialty is "diseases of women." The business is really owned by W. M.
G----, a dealer in teas, coffees, etc. In the advertisements of the
concern Dr. D---- emphasizes the fact that she is "a woman--a wife--a
mother--a successful physician--a specialist on diseases of women." In
many places in the literature of the company the "vast experience" of
Dr. D---- is intentionally elaborated.

"Her vast experience as a physician is only one of the qualifications
she possesses...."

"Her training and vast experience as a physician enables her to do more
for suffering women than any woman can who is not a physician...."

"During several years of active life as a general practitioner she
acquired a vast amount of valuable experience that very few ever
possess...."

These three quotations emphatically assert that Dr. D. has had "vast"
experience "as a general practitioner." Where did she get this
experience as a general practitioner? Inasmuch as she graduated as a
physician in 1907 and was licensed to practice in 1908, and as the
"---- D---- Company" was chartered in 1908 and began active business
then, we ask again, where did she get her "vast experience?"

The following letter, sent by Dr. D---- to one of her prospective
patients, gives a general idea of how the "game" is worked. These
letters are "form" letters, printed by the thousand, though they are
intended to convey the impression that they are personal--the patient's
name being inserted. It will be observed that Dr. D---- has acquired the
specious and oily art of the quack, and the seductive diction of those
who live by their wits:

Dear Friend: Since it is your misfortune to be afflicted, I am
glad you wrote to me, because I sincerely believe that I can
completely cure you if you take my treatment now. Realizing the
serious nature of your condition, I at once arranged to give
your case my prompt personal attention.

After years of success in curing practically every form of
woman's ills, I am devoting my life to my sister women. Being a
woman and a mother, I know your every ache and pain and
sympathize with you as only a woman can. As a physician, as a
specialist in diseases of