notify the advertising agent not to solicit or renew the ads
that I have marked here."
He handed the paper with the marked places over to Clark, who took
it and looked over the columns with a very serious air.
"This will mean a great loss to the NEWS. How long do you think you
can keep this sort of thing up?" Clark was astounded at the editor's
action and could not understand it.
"Clark, do you think if Jesus was the editor and proprietor of a
daily paper in Raymond He would permit advertisements of whiskey and
tobacco in it?"
"Well no--I--don't suppose He would. But what has that to do with
us? We can't do as He would. Newspapers can't be run on any such
basis."
"Why not?" asked Norman quietly.
"Why not? Because they will lose more money than they make, that's
all!" Clark spoke out with an irritation that he really felt. "We
shall certainly bankrupt the paper with this sort of business
policy."
"Do you think so?" Norman asked the question not as if he expected
an answer, but simply as if he were talking with himself. After a
pause he said:
"You may direct Marks to do as I have said. I believe it is what
Christ would do, and as I told you, Clark, that is what I have
promised to try to do for a year, regardless of what the results may
be to me. I cannot believe that by any kind of reasoning we could
reach a conclusion justifying our Lord in the advertisement, in this
age, of whiskey and tobacco in a newspaper. There are some other
advertisements of a doubtful character I shall study into.
Meanwhile, I feel a conviction in regard to these that cannot be
silenced."
Clark went back to his desk feeling as if he had been in the
presence of a very peculiar person. He could not grasp the meaning
of it all. He felt enraged and alarmed. He was sure any such policy
would ruin the paper as soon as it became generally known that the
editor was trying to do everything by such an absurd moral standard.
What would become of business if this standard was adopted? It would
upset every custom and introduce endless confusion. It was simply
foolishness. It was downright idiocy. So Clark said to himself, and
when Marks was informed of the action he seconded the managing
editor with some very forcible ejaculations. What was the matter
with the chief? Was he insane? Was he going to bankrupt the whole
business?
But Edward Norman had not yet faced his most serious problem. When
he came down to the office Friday morning
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