retofore. I enclose
check for payment in full and shall consider my account with your
paper closed after date.

Very truly yours,-------

Here followed the name of one of the largest dealers in tobacco in
the city. He had been in the habit of inserting a column of
conspicuous advertising and paying for it a very large price.

Norman laid this letter down thoughtfully, and then after a moment
he took up a copy of his paper and looked through the advertising
columns. There was no connection implied in the tobacco merchant's
letter between the omission of the prize fight and the withdrawal of
the advertisement, but he could not avoid putting the two together.
In point of fact, he afterward learned that the tobacco dealer
withdrew his advertisement because he had heard that the editor of
the NEWS was about to enter upon some queer reform policy that would
be certain to reduce its subscription list.

But the letter directed Norman's attention to the advertising phase
of his paper. He had not considered this before.

As he glanced over the columns he could not escape the conviction
that his Master could not permit some of them in his paper.

What would He do with that other long advertisement of choice
liquors and cigars? As a member of a church and a respected citizen,
he had incurred no special censure because the saloon men advertised
in his columns. No one thought anything about it. It was all
legitimate business. Why not? Raymond enjoyed a system of high
license, and the saloon and the billiard hall and the beer garden
were a part of the city's Christian civilization. He was simply
doing what every other business man in Raymond did. And it was one
of the best paying sources of revenue. What would the paper do if it
cut these out? Could it live? That was the question. But was that
the question after all? "What would Jesus do?" That was the question
he was answering, or trying to answer, this week. Would Jesus
advertise whiskey and tobacco in his paper?

Edward Norman asked it honestly, and after a prayer for help and
wisdom he asked Clark to come into the office.

Clark came in, feeling that the paper was at a crisis, and prepared
for almost anything after his Monday morning experience. This was
Thursday.

"Clark," said Norman, speaking slowly and carefully, "I have been
looking at our advertising columns and have decided to dispense with
some of the matter as soon as the contracts run out. I wish you
would