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oughts. The following sentence illustrates a writer's failure to avail himself of position for emphasis: |This afternoon reports that she was still missing | |from home were being circulated. | But _this afternoon_ and _circulated_ are not the important concepts. _Reports_ and _still missing from home_ are the emphatic ideas and should be put first and last respectively. Thus: |Reports were being circulated this afternoon that | |she was still missing from home. | So with the following: |This morning fifty convicts of the Kansas State | |penitentiary were placed in solitary confinement, | |accused of being leaders in a mutiny yesterday in | |the coal mines operated by the penitentiary. | _This morning_ and _mines operated by the penitentiary_ are not, however, the important ideas. A better arrangement of the sentence reads: |Accused of being leaders in a mutiny yesterday in | |the penitentiary coal mines, fifty convicts of the | |Kansas State penitentiary were placed this morning | |in solitary confinement. | Similarly, a phrase or clause transferred from its normal position in the sentence will attract attention to itself. Note the increased emphasis upon _the matter was purely political_ in the following sentence by transference of it from its normal position at the end: |Simpson, who was in the uniform of a lieutenant when| |arrested at New Orleans, said the matter was purely | |political. | |That the matter was purely political was the | |statement made by Simpson, who was in the uniform of| |a lieutenant when arrested at New Orleans. | =166. Proportion for Emphasis.=--The emphasis of a sentence in a news story varies in inverse proportion to its length. Emphasis is gained by brevity. A prolix style tires the reader; and newspaper space is valuable. The reporter, therefore, must make his sentences short and pointed. He must condense, must reduce predication to a minimum. As few verbs as possible and all verbs active is a slogan in the news room. It is an error from a newspaper standpoint to include in a sentence any word that may be omitted without altering or obscuring the sense. One of the first requisites for success in journalism is ability to present facts with a minimum of
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