by voting to have some man she has read about in a paper, improve
business by talking about it in the House of Commons.

* * * * *

There is also a kind of program or vision of action one can use as a
customer as well as an employer or employee.

I might speak for myself.

I have about so much money I spend every year in buying things. I have
proposed to study with my money every firm on which I spend it. I
propose to take away my trade from the firm that does the least as it
should and give it to the firm that does the most as it should. I will
vote with my entire income and with every penny I save for the kind of
employers I believe in and that I want, for the kind of employers who
can earn and deserve and enjoy and keep the kind of salesmen and
saleswomen I choose to do business with.

All the year round, every firm with which I deal, I am going to study
not only with my mind but with my money. I will proceed to take my
trade away from the big employers who think that I want shoddy goods or
who think that I want or am willing to trade with saleswomen who would
let an employer impose on them, saleswomen that he thinks he can afford
to impose upon. I will proceed to vote with my money, with every penny I
have in the world, and I will earn more that I may vote more, for the
kind of employer with whom I like to trade. And there shall not be a
man, woman, or child of my acquaintance, if I can help it, or of my
family's acquaintance who shall not know who these employers are by name
and by address, the employers that I will trade with and the employers
that I will not.

This is my idea as a customer, as a member of the public, of the way for
a people to express itself and to get what it wants.

What I want may be said to be a kind of news, news about me so far as I
go, as one member of the public. As I am only one person every item of
the news about me must be put where it works. I will deal directly with
the news of what I want and I will convey that news, not to the House of
Commons but to the men who have what I want and who can give it to me
when they know it.

News is the real government now and always of this world.

When one has made up one's mind to tell this news, obviously the best
art-form for telling news to employers and business men--the news of
what we want and what we do not want and of what we want in them as well
as in the things they sell, is to tell them the n