oor circulation is what gives to so
many Catholic papers such languid existence.
How can we create these conditions of success for the Catholic Press in
Western Canada, where its need is so deeply felt? There is the crux of
the present situation. Our scattered and comparatively small
population, even in our cities, the extreme difficulty of securing and
keeping managers and editors suited for this work, the indifference and
spirit of commercialism which characterize Western Canada: all these
factors tend to render precarious the life of a Catholic paper. And
still the crying need is there; how are we to meet it?
This leads us to make a suggestion which would help to solve the
problem of the Catholic Press in the West. The beautiful work of the
Catholic Press in France has prompted it.
The society of "La Bonne Presse" issues a weekly paper, "La Croix."
This paper has different issues for the different parts of France. At
the central office, in Paris, exists a well organized "boiler-plate"
service for general Catholic news and opinions. These "boiler-plates"
are shipped to all the sub-stations, where, during the week are
composed the pages of local news, editorials, advertisements, etc.
This is the most economical and most efficient modern method of
publishing several papers or different issues of the one paper.
Our circulation in Western Canada would not perhaps yet warrant such an
organization. But working along the same lines, could we not have _one
paper_, with _different issues_ for the different Prairie Provinces?
This would necessitate a chief editor for the editorials of general
character, common to all--and a sub-editor in each Province who could
also act as manager in his section of the country. To write editorials
adapted to the ever-changing needs of his Province, answer those who
attack the Church in our local papers, guide our Catholics in the
various issues which are discussed in the Province, and control the
correspondence for the different news centres, would be the duties of
this sub-editor.
One central printing plant would be sufficient. Being a weekly paper,
the printing and mailing do not matter much, provided the plant were
not too far from the extreme points of circulation. With the exception
of the composition of the specific pages of each issue, according to
Provinces, the general overhead expenses of printing and remailing
would be the same, and yet we would have a _local Cath
|