36
STOCK PHRASES IN BUSINESS LETTERS 38

CHAPTER V
PERSONAL LETTERS--SOCIAL AND FRIENDLY
INVITATIONS AND ACKNOWLEDGMENTS 44
THE LETTER OF CONDOLENCE 91
LETTERS OF SYMPATHY IN CASE OF ILLNESS 95
LETTERS OF CONGRATULATION 101
LETTERS OF INTRODUCTION 107
LETTERS OF THANKS 110
LETTERS BETWEEN FRIENDS 118

CHAPTER VI
PERSONAL BUSINESS LETTERS 124

CHAPTER VII
THE BUSINESS LETTER 135
SALES AND ANNOUNCEMENT LETTERS 146
KEEPING THE CUSTOMER 160
SELLING REAL ESTATE 163
BANK LETTERS 173
LETTERS OF ORDER AND ACKNOWLEDGMENT 182
LETTERS OF COMPLAINT AND ADJUSTMENT 186
CREDIT AND COLLECTION LETTERS 193
LETTERS OF APPLICATION 211
LETTERS OF REFERENCE 217
LETTERS OF INTRODUCTION 220
LETTERS OF INQUIRY 223

CHAPTER VIII
THE USE OF FORM PARAGRAPHS 227

CHAPTER IX
CHILDREN'S LETTERS 230

CHAPTER X
TELEGRAMS 236

CHAPTER XI
THE LAW OF LETTERS 247

CHAPTER XII
THE COST OF A LETTER 252

CHAPTER XIII
STATIONERY, CRESTS AND MONOGRAMS 258

LIST OF TEXT ILLUSTRATIONS

PAGE
In the business letterhead appear the name of the
firm, its address, and the kind of business engaged
in 11

Letterheads used by a life insurance company, a law
firm, and three associations 13

In the case of widel