FREE BOOKS

Author's List




PREV.   NEXT  
|<   288   289   290   291   292   293   294   295   296   297   298   299   300   301   302   303   304   305   306   307   308   309   310   311   312  
313   314   315   316   317   318   319   320   321   322   323   324   325   326   327   328   329   330   331   332   333   334   335   336   337   >>   >|  
ave him an assured if inconspicuous position. His advice was widely sought. As an immediate corollary a new impress made itself felt in the daily columns. With his quick sensitiveness Banneker apprehended the change. It seemed to him that the paper was becoming feminized in a curious manner. "Is it a play for the women?" he asked Severance in the early days of the development. "No." "You're certainly specializing on femaleness." "For the men. Not the women. It's an old lure." Banneker frowned. "And not a pretty one." "Effective, though. I bagged it from the Police Gazette. Have you ever had occasion to note the almost unvarying cover appeal of that justly popular weekly?" "Half-dressed women," said Banneker, whose early researches had extended even to those levels. "Exactly. With all they connote. Thereby attracting the crude and roving male eye. Of course, we must do the trick more artistically and less obviously. But the pictured effect is the thing. I'm satisfied of that. By the way, I am having a little difficulty with your art department. Your man doesn't adapt himself to new ideas." "I've thought him rather old-fashioned. What do you want to do?" "Bring in a young chap named Capron whom I've run upon. He used to be an itinerant photographer, and afterward had a try at the movies, but he's essentially a news man. Let him read the papers for pictures." Capron came on the staff as an insignificant member with an insignificant salary. Personally a man of blameless domesticity, he was intellectually and professionally a sex-monger. He conceived the business of a news art department to be to furnish pictured Susannahs for the delectation of the elders of the reading public. His _flair_ for femininity he transferred to The Patriot's pages, according to a simple and direct formula; the greater the display of woman, the surer the appeal and therefore the sale. Legs and bosoms he specialized for in illustrations. Bathing-suits and boudoir scenes were his particular aim, although any picture with a scandal attachment in the accompanying news would serve, the latter, however, to be handled in such manner as invariably to point a moral. Herein his team work with Severance was applied in high perfection. "Should Our Girls Become Artists' Models" was one of their early and inspired collaborations, a series begun with a line of "beauty pictures" and spun out by interviews with well or less known painte
PREV.   NEXT  
|<   288   289   290   291   292   293   294   295   296   297   298   299   300   301   302   303   304   305   306   307   308   309   310   311   312  
313   314   315   316   317   318   319   320   321   322   323   324   325   326   327   328   329   330   331   332   333   334   335   336   337   >>   >|  



Top keywords:

Banneker

 

manner

 

pictures

 

appeal

 

Severance

 
pictured
 

Capron

 

insignificant

 
department
 

business


conceived
 
monger
 

professionally

 

public

 
Patriot
 

simple

 

transferred

 

femininity

 

delectation

 
Susannahs

elders

 

reading

 
furnish
 

photographer

 

itinerant

 

afterward

 
movies
 

salary

 
member
 
Personally

blameless

 

domesticity

 
direct
 

essentially

 

papers

 

intellectually

 

Should

 

Become

 

Models

 
Artists

perfection

 

Herein

 

applied

 

inspired

 

interviews

 
painte
 

series

 

collaborations

 

beauty

 
invariably